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Global Automotive Electronics with Special Focus on OEMs Market

Research and Markets has announced the addition of the "Global Automotive Electronics with "Special Focus on OEMs Market" report to their offering.

Automotive Electronics are increasingly utilized in today's automobiles. Beginning with the requirement of providing enhanced engine control, the current breed of automobiles has become more and more reliant on electronics, enabling them in going faster, even while providing highest levels of safety. Today's contemporary cars have evolved into electronic machines, with more and more operations being controlled with electronic control units (ECUs). For instance, a premium segment car can comprise up to 150 such ECUs for controlling virtually all vehicle-related aspects. These can include an engine control unit for managing a car's efficiency, a steering and surround view system for preventing accidents, a telematic system offering information related to local hot spots, an electronic stability/traction control for maintaining appropriate steering control, and sensors for deploying airbags in the event of a collision.

The major trends driving demand for increased penetration of electronics in automobiles include regulatory mandates for improving fuel economy and stringent emission standards as well as requirements for advanced safety systems, consumer demand for safety & security and comfort & convenience features, and growth of hybrid and electric vehicles. Environmental issues and highly stringent government regulations have been forcing auto OEMs to accord greater importance to fuel efficiency.

The global market for Automotive Electronics, estimated at US$191.3 billion in 2013 and forecast to be US$204.6 billion in 2014, is further projected to reach US$314.4 billion by 2020, thereby maintaining a CAGR of 7.3% between 2012 and 2020. OEM Automotive Electronics, accounting for an estimated share of 86.3% in 2013 equating to US$165.2 billion in the overall Automotive Electronics market, is forecast at US$177.2 billion in 2014 and expected to register a 2012-2020 CAGR of 7.6% in reaching a projected US$277.1 billion by 2020.

Automotive Electronic products analyzed in this study include Powertrain Electronics, Chassis Electronics, Safety & Security Systems, Entertainment Systems, Communication & Navigation systems and Other Automotive Electronics.

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